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Checklist

Digital Marketing Audits

Uncover opportunities to optimize your digital marketing strategy with data-driven insights.

SEO Audits

The SEO Audit provides a detailed evaluation of your website’s search engine optimization readiness. We identify opportunities to improve your organic and local rankings, drive more organic traffic, and enhance user experience by identifying issues such as slow page speed, mobile responsiveness, and broken links. The audit ensures your content and site structure are fully optimized to rank higher in search results and attract relevant, high-intent visitors.

PPC Audits

The PPC Audit analyzes the performance of your paid search campaigns across platforms like Google Ads and Bing Ads. We review campaign structure, keyword targeting, ad copy, and landing page effectiveness to ensure you're maximizing ROI and reducing wasted spend. By identifying inefficiencies and optimizing ad strategies, we help improve your overall campaign performance, ensuring your ad spend is driving the right results.

Organic Social Media Audits

The Organic Social Media Audit examines your presence across social platforms like Facebook, Instagram, LinkedIn, and Twitter. We analyze your content strategy, engagement metrics, and audience growth, providing insights on what’s working and where improvements can be made. By optimizing your posts, profiles, and overall social media strategy, we help you build stronger relationships with your audience and increase brand awareness. 

Pricing on audits varies based on your needs, but they typically start at $1500 per platform. Preferred pricing is available for organizations purchasing multiple audits or that are on a consulting plan.

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Digital Marketing Audits

Our Digital Marketing Audit Services provide a comprehensive analysis of your current digital marketing efforts, helping you uncover hidden opportunities for improvement and optimize your overall performance. Designed for service-oriented businesses spending at least $10,000 per month on marketing, our audits focus on three key areas: SEO, Paid Advertising, and Organic Social Media Campaigns. We dig deep into your existing strategies, providing actionable insights and tailored recommendations to ensure your business reaches its full potential.

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SEO Audit: Optimizing Your Organic Search Performance

Search engine optimization (SEO) is essential to your business’s online success. Our SEO audit provides a detailed analysis of your website’s performance, structure, and content, with a focus on improving your rankings in local and organic search results. Key areas of focus include:

  • Keyword Strategy: We evaluate whether your website targets the right keywords to attract relevant, high-intent traffic.

  • On-Page Optimization: We assess title tags, meta descriptions, content structure, and more to ensure your pages are optimized for search engines.

  • Technical SEO: We identify and help you resolve technical issues that could be hindering your site’s ability to rank well, such as broken links, page speed, and mobile-friendliness.

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Paid Advertising (PPC) Audit: Maximizing ROI from Paid Ads

Our paid search audit reviews the effectiveness of your PPC campaigns across platforms like Google Ads and Bing Ads, ensuring that you’re maximizing your return on investment. Key areas of focus include:

  • Campaign Structure: We analyze the organization of your ad groups, keywords, and campaigns to ensure they align with your business objectives.

  • Keyword Performance: We review the relevance and efficiency of your keywords, making recommendations on how to target high-intent search terms while reducing wasteful spend on irrelevant keywords.

  • Ad Copy and Landing Pages: We provide insights on improving ad copy and landing pages to increase click-through rates (CTR) and conversion rates.

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Organic Social Media Audit: Building Engagement and Brand Loyalty

Your organic social media presence is critical for building relationships with your audience and increasing brand awareness. Our audit evaluates your current social media strategies and performance across platforms like Facebook, Instagram, LinkedIn, and Twitter. Key areas of focus include:

  • Content Strategy: We analyze whether your posts are engaging, varied, and aligned with your audience’s interests.

  • Audience Engagement: We review your engagement metrics—likes, shares, comments, and follower growth—offering insights into what content resonates most.

  • Platform Optimization: We provide recommendations on how to optimize your profiles and content for each platform’s unique features, such as Instagram Stories or LinkedIn Articles.

Questions?

Let us know if you have any questions or if we can help you out in any way.

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